KGA welcomed Nicola Pozzani, Creative Director at The Merchant of Venice, to bring a touch of Venice to the heart of London with an immersive brand discovery and preview event for new launches tailored towards press, influencers and our KGA consultants.
To maximise awareness for the latest Furla fragrance AUTENTICA, a select group of influencers were invited to a private event at the Furla boutique on Regent Street, for a unique fragrance journey within the fashion forward store environment.
A takeover of London’s luxury Townhouse salon provided the perfect backdrop to present new S/S launches to over 60 press and influencers.
To kick off National Fragrance Week in London, we welcomed Master Perfumer Olivier Cresp and his daughter Anaïs to Fenwick Bond Street, for an exclusive introduction to their collection of addictive fragrances.
To begin the countdown to Christmas and strengthen the relationships with top influencers, the KGA PR team whisked away 15 social stars and their guests to a luxury staycation at the 5* Coworth Park estate, in Surrey.
The KGA PR team officially kicked off Christmas by welcoming top contacts to a scented showcase hosted at the penthouse suite in Soho Hotel. The first ‘real life’ event in over 18 months generated lots of coverage leads, happy faces and a great buzz for that feel good factor.