Blauer is a fashion brand that treasures and renews the tradition of American outerwear. Founded in Boston in 1936 to supply the police, the navy and other armed forces with technical clothing, today Blauer reinterprets the concept of uniform for independent and cosmopolitan men and women who are sensitive to quality, authenticity and performing materials. In 2017, Blauer set out to launch a collection of fragrances that reflect the identity of the brand and its unique content of style, quality and innovation. The UN1T3D Camou fragrances make reference to these origins: Camouflage is not only synonymous with military uniform but is an expression of a captivating and cool attitude, typical of the Blauer brand.